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根據衛生署統計，民國100年全台意外死亡人數共6,726人，平均每1小時18分就有1人因意外事故身亡，居年輕人死因之首。東森保代執行製作人張凱雯建議，收入有限的社會新鮮人，至少要加強意外和醫療險保障，才能無後顧之憂，專心拚事業。

除了意外事故，繁忙的生活步調和工作壓力，也使重大疾病出現年輕化趨勢。張凱雯認為，許多職場新鮮人選擇把薪水用於投資基金、股票，卻忽略了意外風險和個人健康，若不幸遇上事故或因病住院，龐大的開銷常壓得人喘不過氣。

張凱雯建議，收入不高的年輕人，可參考以年收入十分之一買到年收入十倍保額的「雙十原則」，投保符合自身需求的意外及醫療險；對社會新鮮人來說，拚事業固然重要，但讓自己擁有完善保障，更是輕忽不得的人生課題。ETtoday

 

 

“一日之計在於晨”，女人的健康美麗，要是從清晨開始的。只要正確的開始，才會讓你有美好的後來。現在告訴你關於清早的9件小事，不用花太多時間，也無需太多精力，就能每天積累你的美麗指數.

1、選擇適合的洗臉水溫

秋天氣候幹燥，正確的洗臉方式不但可以讓你的肌膚變得更水嫩，還可以減少皺紋呢。

想要強健肌膚，就用冷水洗臉;想要收細毛孔，就選擇冷熱水交替洗臉;但如果一清早肌膚出現過敏症狀，就要選擇溫水洗臉，將肌膚刺激降到最低。

另外，用冷水洗臉，可以鍛煉面部皮膚的耐寒能力，還可以鍛煉鼻粘膜對冷風的適應能力。這樣，當我們從暖和的屋子裏到室外去的時候，盡管外邊很冷，面部皮膚和鼻粘膜不會因爲遇冷而降低反抗力，能起到預防感冒的作用。

2、早餐前應先喝水

人經過一夜睡眠，消耗了大量的水分和營養，起床後處於一種生理性缺水狀態。如果只進食常規早餐，遠遠不能補充生理性缺水。因此，早上起來不要急於吃早餐，而應立即飲500—800毫升涼開水，既可補充一夜流失後的水分，還可以清理腸道，但不要在吃早餐前喝較多的水。

3、消浮腫，找回好精神

剛起床，眼部、臉部都陷入嚴重的浮腫狀態，教你一招，取一塊柔軟的毛巾，取兩塊冰塊包覆在毛巾中，隨後輕輕按摩浮腫的位置，眼部輕輕打圈按壓，面部延淋巴走向至上而下直至頸部。

注意不要讓冰塊直接解除肌膚，以免過度刺激。

4、淋浴

有時候早起會感覺不太精神，這時可以進行簡單的淋浴，這會讓你的身體會感覺非常的舒服。而且這時你的體溫增加，新陳代謝也會增加，也會消耗一部分的卡路裏，對減肥也很有效。水溫以38-39℃爲最佳。

5、7點到8點吃早餐

醫學研究證明，7點到8點吃早餐最合適，因爲這時人的食欲最旺盛。早餐與中餐以間隔4—5小時左右爲好。如果早餐較早，那麽數量應該相應增加或者將午餐相應提前。

6、5分鍾按摩，更纖巧更細嫩

按摩的神奇效果大過你想象，每天清晨用5分鍾按摩頭部和面部，最後延續到頸部，按壓鎖骨上方凹陷處。養成好習慣，不僅能排水消腫，纖巧臉型，還能細嫩肌膚，提神醒腦。

特別注意按摩咀嚼肌，這可是纖巧小臉的關鍵。

7、定制你的抗衰老早餐

營養學家告訴我們，不吃早餐的女人更容易變老。早起10分鍾，給自己一頓健康早餐，不僅是健康的生活方式，還是由內 而外的美容方式。推薦的菜單包括谷物、牛奶、雞蛋、水果、堅果等。一日不卸妝，一周的美容功課就白做;同樣道理，一天不吃早飯，一周的健康功課也白做了。 千萬別忽略早餐的重要性哦!

8、巧克力式快樂生活

即使沒時間吃早餐，也要帶一小塊巧克力出門。巧克力中的可可堿能作用於血清素，讓人充滿幸福感，快樂的人自然更多美麗。

同樣一塊巧克力，所含的熱量也大不同，黑巧克力純度越高，熱量越低;純正巧克力次之;含有各種果仁夾心的巧克力熱量最高，不適合減肥的MM。

9、告訴自己“我真的很漂亮”

大美女舒淇說自己每天出門前一定會對著鏡子微笑，並且告訴自己“我很漂亮”。沒錯，自信的女人才會美麗，才會神采飛揚。今天開始，出門前，也請對著鏡子微笑，告訴自己“我真的很漂亮”!

噴香水也是一種很好的心理暗示，能令女性表情變得更生動更自信。

 

 

 

Word cannot only influence the minds of people but can completely change their perception abut a particular thing. Words have the persuasion power to entice and motivate. They are used by the politicians, public relations personals, and even by parents to pass on their message. These words are known as power words and they can do wonders when used in advertisement.

New or improved words create a sense of curiosity. The customers get an impression that the product is something that is different from others and he tries to get it before anyone else does so as to have edge over others. The laundry products have always been advertised as new and improved, from years. Although it can be either new improved version of the existing product, but the power of both the words and the product reinforces each other strength.

Take for instance the line oney back guarantee? these power words helps gain the trust of the customer. It is a must to print these words at the closing line of an advertisement. After this sentence, the methods of payment and how money will be returned if the customer is not satisfied should be stated.

Most of the successful advertisements have a little known secret that surely generated curiosity within the reader. People are knowledge thirsty, they want to know what others do not know. They think that there is some vital information they are missing because of which they haven gained success in something particular.

Words nsider say that? is similar to ecret? It gives out information from some expertise that is still unknown to the outside world and only if the customer gives money, information will be divulged to him.

Free word in the headline of the message simply does wonders. The reader easily absorbs the message, unless and until something free is given to the customer in reality. By any change, if the company tricks the customer into paying money for something, which was supposed to be free, the trust of the customer is lost instantly. Usually the word FREE is spelled as FR~E on websites as ISP filters blocks messages having the actual word, considering it to be some kind of spam.

You is a very important word to be used in an advertisement. It directly points out the advantages to the customer, if he buys a particular product or service. Step into the shoes of the customer and try to note down the points which will be of benefit and what points will decrease the interest. The advantages then should be referred to the customer by addressing them with ou? The customer feels that he is being directly talked to.

The word mmediately?rings in the emergency. It can be interpreted as on wait any longer, get it now!?This motivates the customer to take some necessary and quick action.

Power in itself is a powerful word. Give that power to the consumer and see the magic. This gives the consumer a feeling that he can get possession of something that he lacked till now and this could make him achieve the impossible.

The basis of a successful advertisement is to understand the consumer needs and then design the advertisement accordingly. Just stating the advantages of using the product or service of the company isn enough. Sentence should be so designed that the customer should see his advantage in the product. For example, when advertising for a digital camera, just stating that the in-built memory of the camera is of 1 GB, won do the trick. Instead, the sentence should be changed to nough memory to store 350 pictures or 50 videos? The solution to the problem of the customer is reflected in this sentence. Ideas can be taken from advertisements of other similar brands like how the sentences are written and placed in an advertisement. After the sentence framing, adding power words to spice up the advertisement will definitely make a winning ad campaign.